Animated public relations (PR) and corporate communications videos are a creative and engaging way to get your company’s message out to the public. Animated videos are perfect for explaining complex topics or processes, and they can be used on websites, social media networks, and in marketing materials. There are many different types of animation styles to choose from, so you can find the perfect one for your company’s branding and messaging.
There are many reasons to use animated videos. Animated videos are engaging, informative, and can communicate a message quickly and effectively. They can be used to explain a product or service, promote a brand or message, or educate viewers. Animated videos are also versatile; they can be used for online marketing, social media campaigns, corporate presentations, and more.
There are all sorts of different types of animated videos that businesses can use to market their products or services. Explainer videos are a great way to introduce a new product or service to customers, and can help explain complex concepts in an easy-to-understand way. Animated product demos are also popular among businesses, as they can give potential customers a closer look at what you’re selling. Whiteboard animations are another type of animation that can be used to explain a process or procedure, or to tell a story. And finally, kinetic typography videos are perfect for adding some flair to your marketing content.
Animated videos are a fun and engaging way to share your brand’s story. Here is the process we use to create an animated video:
- Develop a Script
The first step is to develop a script. This will be the foundation of your video and should include all the key points you want to communicate. - Storyboard the Video
Once the script is finalized, we storyboard the video. This helps us visualize how each scene will look and ensures that the video flows smoothly. - Create the Animation
After the storyboard is complete, we create the animation. We use this to bring your script to life and make it truly engaging. - Edit and Finalize the Video
Once the animation is complete, we edit and finalize the video. This includes adding music, sound effects, and titles.
Animated videos are a great way to get your point across quickly and effectively. They can be used in a variety of ways in PR and corporate communications, from explainer videos to social media posts. Here are some best practices for using animated videos in your communications:
- Keep it short. Animated videos should be around two minutes long, no more than three minutes long.
- Make it interesting. Be sure to make your video interesting and engaging, with an eye-catching animation style.
- Keep it on-brand. Make sure the video is consistent with your company’s branding and messaging.
- Use it to explain complex concepts. Animated videos are a great way to explain complex concepts or processes in an easy-to-understand way.
- Share it on social media.
In conclusion, animated PR and corporate communications videos are a great way to get your message across in an interesting and engaging way. They can be used to introduce new products or services, promote brand awareness, or simply tell the story of your company. If you’re looking for a creative and effective way to communicate with your audience, consider using animated videos.